VIDEO/ ANIMATION ProjectsHoning my skillset as a multidisciplinary designer has led me to explore the importance of creating dynamic designs. I approach all projects with the purpose of expanding beyond digital and print to propel them further into motion, aiming for a more impactful experience.
Here are some of my recent motion design projects.
Fun, lively animated advertisement introducing the benefits of the LG membership program to new customers. It features their expansive product range with a goal of increasing signups to the program.
LG Member Campaign
In order to generate excitement around this new product, this campaign used real reactions and reviews from influencers who had tested the product. The video went live across all of LG’s social media platforms, as well as on streaming services and television.
LG Influencer Robo Vaccum
Celebrating the 2023 CHOICE product awards, this video launched on social media alongside print and static assets in order to bring more playful and engaging content across LG Australia’s social media platforms.
LG CHOICE Awards
This was for a large multimedia campaign released across television spots, social media and print to increase visibility on the sponsorship that LG had at VIVID 2023. This campaign centred on a brand new product launch and also featured an immersive in person experience in the heart of VIVID.
LG VIVID Partnership
2023 - current
Clients: LG Australia
Tonic the Agency
